Gary Mason, owner
Check it. Record it. Prove it.
Forty-one years with the Navy. Twenty on active duty, twenty-one more as a civilian.
I came up in the advanced electronics field, on weapons direction systems, where “close enough” isn’t a category. I retired from active duty as a Chief Petty Officer in 1999 and spent the next twenty-one years on the civilian side of radar acquisition, finishing as a GS-15 running nine programs from development through sustainment, and better than nine hundred radars installed across the fleet. Part of that job was standing in front of admirals and senior Navy officials and being able to prove whatever I had just told them.
That’s the habit I brought to this work: check it, write down what you found, change it, then verify the change held. And be ready to show the work to anyone who asks.
I retired at the end of 2020, started acting at sixty, and joined SAG-AFTRA. Acting also put me in the gig economy, alongside a lot of small businesses. Photographers, studios, one-person operations. People who are very good at the thing they sell and have nothing left over for the systems that influence whether the business can be found.
That machinery breaks quietly. A link in your own menu returning an error. A sitemap that was never submitted while most of the site remained outside Google’s index. Hundreds of photographs with no description attached to them. Two Google listings for one business, with reviews split between them. Legitimate invoices landing in spam because the sending setup failed authentication. Nothing warns you.
Ready for Traffic checks whether your business shows up when customers go looking: on Google, on Maps, and on the sites that point people your way. We travel the path a real customer takes, find what's missing, wrong, or pointing the wrong direction, and hand you a plain report with the proof. Fix it yourself, give it to your web person, or have us do it. Your call, no pressure. Based in the Lowcountry, serving small businesses anywhere English is spoken. Start with a free website check.
I work remotely with businesses nationwide. In-person consultations are available by arrangement in the Charleston, South Carolina area.
